Critical Analysis of Harm Reduction Tactics and the Illusion of Safety Created by the Tobacco Industry

Abstract

The tobacco industry's harm reduction strategies have sparked significant debate, with products like e-cigarettes, heated tobacco devices, and smokeless tobacco being marketed as safer alternatives to traditional smoking. While these products are presented as tools for reducing health risks, they often perpetuate nicotine addiction and delay cessation efforts. This paper critically analyzes the industry's tactics, including the manipulation of public perception, exploitation of regulatory gaps, and targeted marketing to vulnerable populations, such as youth. By exposing the illusion of safety created around these products, the analysis underscores the urgent need for robust public health policies and educational initiatives to counteract these deceptive practices and reduce the global tobacco burden.